Brands can feel out of reach. So how do you find them, approach them and turn a cold ask into a real partnership? Discover how to navigate the process from the people who've done it.
Brands are increasingly investing in factual storytelling, but how do you start that conversation? This panel demystifies branded partnerships from the first approach to final collaboration. We’ll explore the nuts and bolts of how filmmakers and production companies approach brands, what brands really want from these partnerships, and how to bring a brand on board to invest in your film or series. With insights from across the industry, the session highlights that there is no one-size-fits-all model. Successful collaborations are built on relationships, mutual understanding and a strong creative pitch.
Speakers:
Claire Prince (Head of Entertainment, Elvis)
Leo Birch (Creative Director, Just So)
Jane Gerber (MD & Creative Director, Peanut and Crumb)
Liana Stewart (Director)
Moderator:
Sabrina Scollan (Development Producer, Climate Spring)
Session Produced by Sabrina Scollan
