Professor Andy Miah, PhD is Chair in Science Communication & Future Media, at the University of Salford, Manchester. He is also Global Director for the Centre for Policy and Emerging Technologies, Fellow of the Institute for Ethics and Emerging Technologies, USA and Fellow at FACT, the Foundation for Art and Creative Technology, UK. Professor Miah’s research discusses the intersections of art, ethics, technology and culture and he has published broadly in areas of emerging technologies, particularly related to human enhancement. He has published over 100 academic articles in refereed journals and books, along with writing op eds for magazines and newspapers, such as the Washington Post and the Independent. He has also given over 300 major conference presentations and he is often invited to speak about philosophical and ethical issues concerning science and technology in society. Professor Miah regularly interviews for a range of major media companies, which have included BBC’s Newsnight and Start the Week with Andrew Marr, ABC’s’ The 7:30 Review and CBC’s The Hour. In 2016, he publishes the long-awaited book ‘Sport 2.0 with The MIT Press, the first book to approach the growing mixed-reality future of sports, considering how digital technology is changing the athlete, spectator, and officials experience of sport. It tracks 15 years of media change at the Olympic Games, including the rise of social media. In this area, Professor Miah has advised various organizations, including the International Olympic Committee and the International Association of Athletic Federations.